I had a long internal debate on why I began writing this blog and why I should keep it. Blogs seem like an old thing to many people these days, right? They were THE thing back in early 2000 when everyone had a personal blog. A lot of creatives built their careers through their websites. But so many no longer exist.
I will never understand when and why so many creatives decided it was smart to put their work on somebody else’s platform, AKA social media. I get it, it’s easier, quicker. The potential reach is enormous.
But what about the quality?
What about the fact that something that took hours and hours of work becomes a tiny picture on a phone that people just scroll down?
My work, no matter how good or bad, can’t be disposable. Deep down, it’s a matter of respect. Not only to me and my work, but to the craft itself.
It’s not that I hate social media, after all. I have quit Facebook a long time ago, but I am on Instagram and Twitter, where I have two accounts and where I have the most fun.
But blogs were different. I have made a lot of friends through blogs. Personal blogs were like virtual clubs where people with common interests got together and shared opinions. Interactions were virtual, yes, but real. Blogs may have been deleted, but friendships went on to this day.
Blogging had a big role in all the changes I went through. It helped me refocus and drove me to take decisions. If I am here right now, writing, drawing, and doing all the things I love, it’s because of blogging.
I think not everything has to be successful to be worth doing. We get obsessed with profit and success. There is so much pressure on the number of followers, the engagement each post gets. For example, every time I post something on IG I get at least one comment about promoting my work, and the emails I get about this or that method to gain more followers are countless. Funnily, the more I get those emails or those comments, the less interested I become in getting new readers. Numbers obsess everyone but no one, NO ONE calculates THE FUN.
Whatever we do has a higher probability to fail than to succeed. But failures always leave us with a lot of knowledge. Whatever we do, we will learn something. From this perspective, I’d rather do something and risk failure rather than doing nothing.
And if I do something I like but that no one will ever see, is it a success or a failure? Let me tell you, expectations are a trap. Do things just for the pleasure of doing them and you’ll never really fail.
So, what if no one will ever read this blog?
Well, I’ll still read it. I am my most important follower. I do not measure success by how many people will consider what I do, but by the fun I had while doing it.
Besides, the best ideas always come while doing something completely unrelated to our work.